Brandification Use Case: Brand Education
Consolidate contents from brand training in a playful, practical and sustainable way
If you would like to help your employees practice and permanently consolidate brand knowledge after a brand training or eLearning, Brandification offers the ideal brand education solution.
Reinvent brand implementation with Brandification.
Help your employees understand effortlessly what your brand stands for
Start with or without brand training
Brandification is a sustainable, hands-on extension of previous brand trainings in which your employees learned about your brand positioning. Or offer them the opportunity to internalize your brand values independently – directly at the touchpoint and in a playful way.
Playfully practicing brand values
Create as many brand touchpoints as you like in Brandification and let your employees evaluate them based on your brand values – this way, theoretical knowledge is consolidated and the application of brand values is trained in a playful and practical way directly at the brand touchpoints.
Living the brand on a daily basis
Create long-term, cross-departmental brand awareness that goes far beyond selective training measures and is lived every day right at the brand touchpoints.
START TODAYHigh Tech – High Touch: Technology & Brand Education Canvas
In addition to our online platform for all devices, we work with you to develop a Brand Education Canvas that is individually tailored to your brand. This way we ensure that you achieve your goals with Brandification and that we create a lasting learning effect for your employees.
INDIVIDUAL SETUP
Whether you want to start with previous brand training or use Brandification as a stand-alone training tool – we support you all the way with an individually tailored setup plan.
LEARN MOREEFFECTIVE ACTIVATION
Our solution activates employees to internalize brand values long-term in a practical way and to live the brand in on a daily basis.
INTUITIVE & PLAYFUL
Our solution is inspired by social media – with gamified elements, training your own brand values becomes a playful challenge.
Advantages of Brand Education with Brandification
PLAYFUL APPROACH
Touchpoints can be easily evaluated on the go or from the desktop based on your own brand values. Small challenges encourage users to engage sustainably. The social media-inspired approach brings lightness and fun to brand education.
INSPIRING DIALOGUE
The comment and like function of the Brandification solution creates a lively, inspiring exchange that helps users better understand and internalize their own brand values.
SUSTAINABLE LEARNING
In one-off brand training courses or eLearnings, content is only taught in theory and is quickly forgotten. Brandification enables a practical training of the learned contents and thus consolidates them permanently.
MEASURABLE SUCCESS
Challenge your employees with brand education tasks and track their success. This allows you to keep an eye on the learning progress of your users at all times.
Maximum data security – on all devices
EASILY SHAREABLE
Every page of the Brandification platform is linkable and can thus be shared easily. Touchpoints can be exported as an image or PDF file.
NO DOWNLOAD OF UPDATES NECESSARY
The Brandification platform is automatically updated to the latest version when accessed.
LOW STORAGE REQUIREMENTS
The storage requirement of the Brandification solution is 80-90% less than that of an app.
UNINTERRUPTED USERFLOW
While browsing the web, pages often refer to installing a native app. A Progressive Web App is a pure web application – there is no need to switch to another platform.