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mail@brandification.com

Brandification Use Case: Brand Touchpoint Optimization

Effortlessly collect, evaluate and optimize brand touchpoints

If you want to collect your brand touchpoints in an uncomplicated way, evaluate them based on your brand criteria and optimize them in a targeted manner, Brandification is the ideal solution for you.

Reinvent Brand Implementation with Brandification and playfully optimize your brand touchpoints.

Take your brand touchpoints to the next level

Aufnahme eines Brand Touchpoints

Capture brand touchpoints

Collect and document hundreds of brand touchpoints easily and quickly across teams and departments. This gives you the most accurate overview of the status quo of your brand world.

Evaluate brand touchpoints

Quickly and effortlessly evaluate each touchpoint based on your own brand criteria. See at a glance where there’s room for improvement. Like, comment, and favorite other users’ touchpoints across the company. Enter into a lively brand dialog in a playful way and generate optimization ideas for your brand touchpoints together.

Brandification Tools auf dem Laptop

Optimize brand touchpoints

Create rapid progress in implementing improvements to your brand touchpoints. Share successes and inspire colleagues with new ideas for their touchpoints.

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INDIVIDUAL SETUP

We support you all along the way – from setup to targeted optimization of your brand touchpoints.

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EFFECTIVE ACTIVATION

Our solution activates employees to internalize brand values long-term in a practical way and to live the brand in on a daily basis.

INTUITIVE & PLAYFUL

Our solution is inspired by social media – with gamified elements, training your own brand values becomes a playful challenge.

High Tech – High Touch: Technology & Brand Implementation Canvas

In addition to our online platform for all devices, we work with you to develop a Brand Implementation Canvas that is individually tailored to your company. This way, we ensure that you achieve your optimization goals with Brandification.

Advantages of touchpoint optimization with Brandification

PLAYFUL APPROACH

Touchpoints can easily be photographed, uploaded and rated on the go or from the desktop. Small challenges encourage users to engage sustainably. The social media-inspired approach brings lightness and fun to touchpoint optimization.

INSPIRING DIALOGUE

The comment and like function create a lively, inspiring exchange on optimization opportunities and potentials at your brand touchpoints.

TARGETED OPTIMIZATION

Based on the evaluation of your brand criteria, you can detect potential for improvement at a brand touchpoint and immediately start targeted optimization.

MEASURABLE SUCCESS

Track your optimizations easily and clearly based on the touchpoint evaluation. Set touchpoint optimization challenges and easily monitor their progress.

Maximum data security – on all devices

EASILY SHAREABLE

Every page of the Brandification platform is linkable and can thus be shared easily. Touchpoints can be exported as an image or PDF file.

NO DOWNLOAD OF UPDATES NECESSARY

The Brandification platform is automatically updated to the latest version when accessed.

LOW STORAGE REQUIREMENTS

The storage requirement of the Brandification solution is 80-90% less than that of an app.

UNINTERRUPTED USERFLOW

While browsing the web, pages often refer to installing a native app. A Progressive Web App is a pure web application – there is no need to switch to another platform.

Reinvent Brand Implementation with Brandification and playfully optimize your brand touchpoints.

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