Brandification Use Case: Brand Touchpoint Optimization
Effortlessly collect, evaluate and optimize brand touchpoints
If you want to collect your brand touchpoints in an uncomplicated way, evaluate them based on your brand criteria and optimize them in a targeted manner, Brandification is the ideal solution for you.
Take your brand touchpoints to the next level
Capture brand touchpoints
Collect and document hundreds of brand touchpoints easily and quickly across teams and departments. This gives you the most accurate overview of the status quo of your brand world.
We support you all along the way – from setup to targeted optimization of your brand touchpoints.LEARN MORE
Our solution activates employees to internalize brand values long-term in a practical way and to live the brand in on a daily basis.
INTUITIVE & PLAYFUL
Our solution is inspired by social media – with gamified elements, training your own brand values becomes a playful challenge.
High Tech – High Touch: Technology & Brand Implementation Canvas
In addition to our online platform for all devices, we work with you to develop a Brand Implementation Canvas that is individually tailored to your company. This way, we ensure that you achieve your optimization goals with Brandification.
Advantages of touchpoint optimization with Brandification
Touchpoints can easily be photographed, uploaded and rated on the go or from the desktop. Small challenges encourage users to engage sustainably. The social media-inspired approach brings lightness and fun to touchpoint optimization.
The comment and like function create a lively, inspiring exchange on optimization opportunities and potentials at your brand touchpoints.
Based on the evaluation of your brand criteria, you can detect potential for improvement at a brand touchpoint and immediately start targeted optimization.
Track your optimizations easily and clearly based on the touchpoint evaluation. Set touchpoint optimization challenges and easily monitor their progress.