Brandification Use Case: CJ & Touchpoint Management
The digital tool for touchpoint tracking and customer journeys
Your central platform to digitally design brand touchpoints, personas and customer journeys from a brand perspective and make data-based brand decisions based on your cockpit.
BOOK INFO SESSIONBRAND TOUCHPOINT CONTROLLING
Comprehensive cause-level controlling at all brand touchpoints worldwide
CUSTOMER JOURNEY
Trace the customer journey on a phase, touchpoint and persona level
ALL IN ONE PLACE
Brand Touchpoint Management and Customer Journey Management in one place
Turn your employees into brand ambassadors.
Brand Touchpoint Management
Capture and plan the brand experience at all brand touchpoints by yourself, in a team or across departments and ensure visible progress in your brand work.
Customer Journey Management
Explore the ways in which your key audiences interact with your business and eliminate the pain points within your customer journey.
Brand Cockpit
Define, measure, and analyze KPIs for your brand and include external live data through interfaces to make informed decisions.
Advantages of digital brand touchpoint management with Brandification
BOOST FOR YOUR BRAND SUCCESS
Increase the effectiveness of your brand implementatiob efforts and contribute more than ever to your brand’s success.
FAST & EFFORTLESS START
Get started quickly and easily with a tried and tested SaaS solution: setup is done in 48 hours.
SECURE HOSTING
Choose the secure solution: Your data is stored on encrypted servers in Germany.
Customer Cases
Silvia Rick from Canada Life
Silvia Rick is Head of Brand Management at Canada Life Germany. Canada Life was founded in 1847 as Canada’s first life insurance company in Hamilton, Ontario. In Germany, Canada Life is one of the largest companies in the broker market for unit-linked products. Since May 2019, Canada Life has been using Brandification Software as brand management tool. We spoke with Silvia Rick about her experiences with the software.
READ THE INTERVIEW