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Interview with senior brand consultant Bernhard Scholz (BrandTrust)

Interview with Bernhard Scholz from BrandTrust

Why should a company close its shops on Black Friday? And what can we learn from rowing boats about the topic of brand? Today we are talking to Bernhard Scholz from BrandTrust, who as a Senior Brand Consultant helps top managers to increase the attractiveness of their own brand and thus tap undiscovered business potential.

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