Brandification Logo
Arrange a call

Playfully develop employees into brand fans.

The Brand Implementation Software. Involving, measurable, gamified 🔥

Brandification key visual
Dr. Judith Scholz <br> <p style="font-weight:200;color:#d9d9d9;font-size: 10px">Brand Trust – Partner</p>
Dr. Judith Scholz

Brand Trust – Partner
Read More
I recommend Brandification to all brand managers who want to be one step ahead with their brand work. In my view, it is an essential tool for brand management today.
Reto Sidler <br> <p style="font-weight:200;color:#d9d9d9;font-size: 10px">Greater Zurich Area – Head Of <br>Communications & Marketing</p>
Reto Sidler

Greater Zurich Area – Head Of
Communications & Marketing
Read More
I recommend Brandification to all companies who want to work actively with the brand and who are looking for a tool that is very easy to use, with which they can train their employees as brand ambassadors and motivate them.
Silvia Rick <br> <p style="font-weight:200;color:#d9d9d9;font-size: 10px">CanadaLife <br>Head of Brand Management</p>
Silvia Rick

CanadaLife
Head of Brand Management
Read More
If you have clearly defined your brand, Brandification offers real added value. Brand work becomes transparent and offers the opportunity to take all important areas in the company along on the path to even better customer experiences.
Mandy Novak<br> <p style="font-weight:200;color:#d9d9d9;font-size: 10px">Ivoclar – Director Global Brand &<br> Customer Experience</p>
Mandy Novak

Ivoclar – Director Global Brand &
Customer Experience
Read More
I recommend Brandification to everyone - I don't see brand strengthening as important for certain companies, but as an issue that is important for all companies in today's world.
Martin Weinbrenner<br> <p style="font-weight:200;color:#d9d9d9;font-size: 10px">OTTO Immobilien<br>Managing Director</p>
Martin Weinbrenner

OTTO Immobilien
Managing Director
Read More
I am enthusiastic because the contents were conveyed and deepened in a creative and playful way. I also noticed a high level of commitment and motivation to deal with the topic in an entertaining but also ambitious way, but also ambitious to deal with the topic in a sustainable way.

Why do companies choose brandification? 🔥

1. Gamified content 🎮

Gamification elements bring fun, lightness and effectiveness to brand engagement. Through gamification, up to 83% of employees are more motivated and engaged in brand implementation.

The playful approach increases engagement with the brand. Conclusion: Branding is fun 🤩

And the brand engagement of employees increases by up to 89 %. 🚀

Gamification elements in the Brandification software
Mobile Home Screen in the Brandification software

2. Highly individualised setup ⚙️

Brandification is adapted to the essential content of your brand and your corporate design.

The starting point of our setup is always your objectives, your community and the content individually tailored to your brand, so that your employees are specifically empowered to implement the brand in their practice.

Playfully develop your employees into brand fans

Arrange a call
mehr erfahren

3. Minimum time investment ⏳

The use of Brandification is intuitive and requires very little internal time – both for the employees and for the brand management.

In addition, the Brand Challenges can be mastered with complete flexibility in terms of time and location.

Brandification challenges example
Brandification Brand KPIs example

4. Brand KPIs 📈

For internal branding and brand implementation

In the Brandification Dashboard you will find all the important KPIs for your brand implementation.
From brand engagement and the brand knowledge of your employees to your company-wide brand touchpoint optimisations.

In the setup, you can determine which key figures are particularly important to you in order to increase the relevance of the brand in the company.

5. Branding is fun 🤩

Our KPIs show quite clearly: Brand is fun! 😌
The gamification elements in Brandification help to increase brand engagement among employees by up to 89%.

Abstracted Brand KPI dashboard in Brandification

WHY 💡

What drives us at Brandification?

We believe that brand implementation needs to be reinvented 🔥

HOW ⚡️

How do we do, what we do?

We make brand implementation involving, measurable and gamified 🎮

WHAT 🔥

What do we do at Brandification?

We digitalise the brand implementation 🖥

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

Discover Brandification in 40 seconds.

Empower your employees with the brand in a playful and sustainable way and effortlessly achieve consistent brand implementation with Brandification.

Playfully develop your employees into brand fans

Arrange a call
Learn more

Our use cases.

Discover the 2 modules of our Brandification software 🚀

💡

60 Days Brand Challenge & Onboarding

Do you want to develop your employees into brand fans?

With the 60 Day Brand Challenge, you can empower your existing and new employees to become brand fans in a fun, varied and practical way through challenges, surveys and quizzes. 🏆

Discover Brand Challenge

🎓

Brand Touchpoint Management

You want to make your brand implementation measurable and optimise your brand touchpoints company-wide?

With Brandification’s Brand Touchpoint Management, you can collect your brand touchpoints in a database in a fun and systematic way, evaluate their brand implementation and optimise them in a targeted manner. 📈

Optimise brand touchpoints

Meet the Team.

Get to know the minds behind Brandification.

Get to know the team

News about Brandification.

Stay up to date on Brandification.

Brandification websession
Internal Branding Refresher 2024
This event is in German.

Fact: 3 out of 4 employees do not know what their brand stands for and therefore find it very challenging to implement the brand in everyday life. This is despite the fact that employees are demonstrably the main drivers of the brand, which in turn is the most important corporate asset in most cases (over 40% on average!). Nevertheless, internal branding trainings often do not take place because they are too time-consuming and boring, and the collection of (internal) brand KPIs is usually neglected as well.

To meet this challenge in 2024 with ease, Brandification has developed the "Internal Branding Refresher 2024", which raises awareness of the company's own brand among employees in a fun way.
Register now
Brandification practical seminar
Brand Implementation Reinvented
This event is in German.

Due to the great demand and positive response, our Brandification Seminar “Brand Implementation Reinvented” will take place again on 12th & 13th of October at the Design Offices Nove in Munich. You can expect two days full of inspiring lectures, exciting insights and shared group work on cases from Kärnten, Dynafit and Klüber Lubrication. We can already look forward to Prof. Dr. Carsten Baumgarth, Peter Pirck and Christoph Jordi as our speakers 🔥.
Watch now
Brandification websession
The Power of Gamification & Brand - Turning Employees into Brand Fans in 60 Days
In our webinar, we show you how to use the power of gamification to turn your employees into enthusiastic brand fans in only 60 days. Learn how you can easily and playfully increase brand knowledge, engagement, and employee identification with the brand by up to 86%. We’ll share proven success factors, practical cases, and real-life examples of how companies have successfully integrated gamifcation elements into their corporate and brand culture, empowering their employees to playfully engage with the brand in their everyday work. Register now and use the power of gamification in your company!

Brand Implementation Reinvented

Stay curious and let yourself be inspired!

Our newsletter gives you new input on how to take your brand implementation to the next level. 🚀