Brandification BrandTech - Digital Brand Implementation

Brand Implementation Reinvented. Gamified. Individualized. Automated. Effective.

The digital tool to make brand implementation successful from an employee and customer perspective.

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I recommend Brandification to all brand managers who want to be one step ahead with their brand work. In my view, it is an essential tool for brand management today.

I recommend Brandification to all companies who want to work actively with the brand and who are looking for a tool that is very easy to use, with which they can train their employees as brand ambassadors and motivate them.

If you have clearly defined your brand, Brandification offers real added value. Brand work becomes transparent and offers the opportunity to take all important areas in the company along on the path to even better customer experiences.

I recommend Brandification to everyone - I don't see brand strengthening as important for certain companies, but as an issue that is important for all companies in today's world.

SIMPLE 💡

Intuitive usability and simple admin board with central KPIs.

INVOLVING 🕑

Involving social media features, challenges and motivating project and milestone management.

PLAYFUL 🔥

Gamification elements bring fun, lightness, and effectiveness to empowerment with the brand. Through gamification, 83% of employees are more motivated and involved in brand implementation.

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See for yourself - in 40 seconds.

Empower your employees to brand in a playful and sustainable way and effortlessly achieve consistent brand implementation with Brandification.

Turn your employees into brand ambassadors now.

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Our use cases.

Discover the different applications of our digital Brandification tool here.

✅

Brand Identification Check

How do your employees identify with the brand and why?

With Brandification’s 30-day program, you gain measurable insights into the brand from your employees’ point of view.

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💡

Brand Onboarding & Training

How can you turn your employees into brand ambassadors?

With Brandification, you can onboard and empower your employees in a hands-on way.

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🎓

Brand Touchpoint Optimization & Customer Journey

How can you measure your brand implementation and work better as a team?

If you want to collect your brand touchpoints in an uncomplicated way, analyze them in a practical way with regard to your brand positioning and values and optimize them in a targeted way, Brandification offers you the ideal solution.

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Meet the Team.

Get to know the minds behind Brandification.

Get to know the team

News about Brandification.

Stay up to date on Brandification.

Brandification x Patrick van Thiel websession

A New Perspective on Branding

"Branding is complex. Not complicated." - Patrick van Thiel.

In this websession, Patrick van Thiel, Founder & Consultant at van Thiel & company will provide a new perspective on branding by giving us insights into 5 brand schools and how they provide guidance in the development of a brand identity, a brand strategy and its realization.

As a participant of the websession you will exclusively receive the whitepaper “Brand schools - A new paradigm for marketing and/or communication professionals”.

BVIK x PHOENIX CONTACT x Brandification

Developing the brand from within

Together with the bvik – Bundesverband für Industrie Kommunikation (Federal Association for Industrial Communication) – Brandification organised the event “Developing the brand from within” at the Phoenix Contact site in Bad Pyrmont on Thursday 22 September 2022. The agenda of the event included a factory tour and exciting presentations on the topic of internal branding. Insights on the speakers and presentations can be found here.

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Brandification x NUEDigital Festival '22

How digital brand management turns employees into brand fans

On 07.07.2022, we were finally back at the Nuremberg Digital Festival with a live event 💛. Our live event “How digital brand management transforms employees into brand fans” aroused the interest of many spectators and clearly shows the great relevance of our topic.
In the Josephs Innovation Lab, we were able to enter into dialogue with enthusiastic visitors from the marketing and HR sectors on the topic of brand implementation and also spoke about how to turn employees into brand fans.

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